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Pulse Check: The Human Side: Managing Fear, Change, and Skepticism When It Comes To AI - Part 3Play Button

Pulse Check: The Human Side: Managing Fear, Change, and Skepticism When It Comes To AI - Part 3

Carrie Phillips sits down with Irene Borys from Augustana College to explore the emotional and cultural dynamics of AI adoption in higher education.

Ep. 58: The Burnout Problem in Social MediaPlay Button

Ep. 58: The Burnout Problem in Social Media

Jenny Li Fowler sits down with Maree Jones, Director of Social Media Strategy at the University of Alabama at Birmingham, to dive into a topic that's all too familiar for social pros — burnout.

Ep. 96: Marketing Academic ProgramsPlay Button

Ep. 96: Marketing Academic Programs

Jaime Hunt welcomes Adam Stoltz for a candid conversation on one of higher ed’s toughest challenges: marketing academic programs in a decentralized, siloed environments.

Episode #313: Why Your Institution Needs to Elevate Its Digital Student ExperiencePlay Button

Episode #313: Why Your Institution Needs to Elevate Its Digital Student Experience

In this energizing episode, Dustin chats with Shana Holman, Head of Strategic Engagement and Alliances at Pathify, about the results of Pathify’s 2025 Student Digital Experience Survey.

Episode 67: How Friendship Bracelets United a Campus Around Its Strategic PlanPlay Button

Episode 67: How Friendship Bracelets United a Campus Around Its Strategic Plan

Safaniya Stevenson sits down with Anna McBrayer, Director of Marketing and Communications at Fort Lewis College, to unpack one of the most innovative strategic plan rollouts we’ve seen in higher ed.

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A 90 Day AI Adoption Roadmap for CMOs
Carrie Phillips
A 90 Day AI Adoption Roadmap for CMOs

A 90-day roadmap for adopting AI the right way—focused on clarity, confidence, and change management, not just new tools.

Using a Cross-Functional AI Council to Support AI Adoption
Carrie Phillips
Using a Cross-Functional AI Council to Support AI Adoption

An AI Council helps campuses adopt AI responsibly, stay aligned, and avoid scattered or duplicative efforts.

Launching AI in HigherEd Marketing: How the 6x6 Framework Supports Adoption
Carrie Phillips
Launching AI in HigherEd Marketing: How the 6x6 Framework Supports Adoption

For those on the fence about how to best use AI, this post will provide a leadership structure and some ideas to get the team started. 

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