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Teege Mettille, author of College Is Broken and host of the companion podcast, discusses the forces driving skepticism about higher education, from misleading college pricing and unrealistic enrollment expectations to institutions losing touch with their mission.
Jeremy is joined by Dr. Emily Messer, a university president who shares insights and challenges on the day-to-day realities of her position - including building a campus wide culture of recruitment and retention, effective communication strategies, and the value of a higher education degree.
Allison talks with Jennifer Walker, Vice President for Enrollment Management at Brandeis University, and Alan Mlynek, Chief Product Officer at Noodle, about Faye, an AI-powered tuition agent designed to give prospective students a personalized estimate of their cost of attendance before they even apply or file a FAFSA.
Mallory welcomes back Jenny Petty, Vice President Industry Relations and Advisory Services SimpsonScarborough, and Marina Cooper, Head of Brand and Marketing at The Johns Hopkins University, to introduce the Next Leader Experience (NLE) program at the upcoming AMA conference in Denver.
Jenny welcomes back Maree Jones, the Director of social media strategy at University of Alabama Birmingham, to dive into the intersection of parenting and social media management.
Join the leaders shaping the future of student engagement in Orlando from June 21 - 23, 2027.
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We collaborate with higher ed’s most forward-thinking leaders.
From cutting-edge podcasts on marketing trends and AI innovations to in-depth interviews with industry leaders, there’s something for everyone at Enrollify.

Explore the evolution of AI in marketing by defining and providing examples for the five levels of sophistication — Prompt, Task, Skill, Automation, and Agent — to help MarComm teams make smarter decisions about how to integrate AI into their work.
There has been lots of conversation around AI and its use throughout higher education. Giving our teams access to AI tools is easy. Helping our teams get comfortable using them and encouraging people to change their daily habits and workflows in support of AI is something more difficult.

AI-driven personalization in admissions outreach can boost engagement when it feels thoughtful and relevant, but crosses into "creepy" territory when it digs too deep into scraped or inferred data—so lasting trust depends on human judgment knowing where that line is.
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