Measuring What Matters: Using Machine Learning to Drive Enrollment  |

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James Cox

James Cox

James Cox is the Salesforce Administrator for the Marketing and Communications team at the Mitch Daniels School of Business. With great care, James ensures that the Daniels School's Salesforce CRM platform runs seamlessly, optimizing its capabilities to support our vision for marketing and prospective student engagement. Outside the world of Salesforce, James enjoys woodworking, improv comedy, and engaging with other Salesforce professionals, embodying Purdue's values of inclusion, innovation and growth both in and out of the office.

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James Cox

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Meet With Interviewees

Brady Colby

Brady Colby is the head of the market research practice at Validated Insights.

James Cox

James Cox is the Salesforce Administrator for the Marketing and Communications team.

Kelsey Smith

Kelsey Smith is a seasoned Marketing Cloud Administrator at Purdue University's Mitchell E. Daniels, Jr. School of Business.

Taylor Swaak

Taylor Swaak covers technology and innovation at The Chronicle of Higher Education.

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