Sarah Wells

Sarah Wells

A social media professional of more than a decade, Sarah has served as the Social Media Communications Officer at a large Canadian college since 2015. Sarah is responsible for the strategic direction of social media at the college where she manages the enterprise accounts, oversees co-op students and leads a team of 100+ social media representatives and content contributors. One of Sarah’s career highlights came in 2020 when her Quaran-tunes Spotify campaign was awarded Best Multi-Platform Campaign of the Year at the inaugural Best of HigherEd Social Media Awards.

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Sarah Wells

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Meet With Interviewees

Nick Ciccarone

Nick Ciccarone is the Manager of Data & Systems at RIT Certified, the professional education and workforce development division of Rochester Institute of Technology (RIT).

Kristina Faller

Kristina has over 20 years experience in marketing, working on both the agency and client sides, and most recently in higher education.

Adrienne Kemp-Rye

Adrienne Kemp-Rye is the social media manager at Stanford University, where she manages day-to-day operations of the institutional channels.

Kevin McDonald

Kevin McDonald is the University of Virginia’s Vice President for Diversity, Equity, Inclusion, and Community Partnerships.

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