Suzan Brinker

Suzan Brinker, Ph.D. has dedicated her career to helping higher education initiatives build strong value propositions and communicating them to the right audiences. Having served as Director of Marketing at both Penn State and Northeastern University, Suzan is excited to lead Viv Higher Education because it gives her the chance to build the agency partner she always wished she had. She also enjoys collaborative and individual consulting projects that help colleges and universities refine their positioning and program strategy to achieve differentiation in an increasingly competitive market. Suzan is a collaborative leader who understands how to navigate complex university environments. She has worked extensively with faculty, administrators, and senior leadership teams, and is proud of her track record of increasing conversions and enrollments for initiatives targeting a diverse set of audiences, including degree-seeking domestic and international students, online and adult learners, as well as broader university communities and employers.