Join us on February 25-26 for the AI Engage Summit  |

Register Today
EP
4
January 12, 2024
Episode 4: The Utility of Activity-Based Data

The Utility of Activity-Based Data

Or listen on:

About the Episode

In this podcast episode, the hosts discuss the transformative power of activity data in reshaping student engagement, status calculation, and predictive analytics in higher education. They advocate for a shift from traditional dimensional approaches to operations centered around student activities. Highlights include calculating funnel status based on specific activities, triggering engagements, and making more accurate predictions by leveraging past behavioral patterns. The episode provides a succinct exploration of the profound impact of embracing activity data in higher education analytics.

People in this episode

Host

Timothy Davis is an Engagement Analyst at Element451 and host of EduData.

Jamie Boggs is a Senior Engagement Analyst at Element451 and host of EduData.

Interviewee

No items found.

Other episodes

Episode #37: What’s Next for the OPM Industry?Play Button
Episode #37: What’s Next for the OPM Industry?

ay is joined by Phil Hill, Publisher of the On EdTech blog and Partner at Phil Hill & Associates – one of the leading experts in the evolving world of online education partnerships.‍

Ep. 71: There Isn’t a Organ Under the Desk: Creative Risk-Taking in Higher Ed MarketingPlay Button
Ep. 71: There Isn’t a Organ Under the Desk: Creative Risk-Taking in Higher Ed Marketing

In this lively episode of Confessions of a Higher Ed CMO, Jaime Hunt sits down with Robin Oliver, Vice President for Communications and Marketing at Ohio University, to discuss how creativity can break through the traditional boundaries of higher ed marketing.

Bonus: After Further Consideration Part 4Play Button
Bonus: After Further Consideration Part 4

Tomika and Cody delve into the essence of intentional leadership and its role in fostering inclusivity in decision-making processes with special guest Jaunelle White.

Ep. 13: Putting Students First with Devin PurgasonPlay Button
Ep. 13: Putting Students First with Devin Purgason

Brian Piper sits down with Devin Purgason from Forsyth Tech to explore how the community college is strategically integrating AI to enhance student engagement, boost enrollment, and deliver better outcomes.

Pulse Check: Strategic Storytelling: The Art and Science of Brand Narratives — Pt. 2Play Button
Pulse Check: Strategic Storytelling: The Art and Science of Brand Narratives — Pt. 2

Frank Tramble shares about the importance of an integrated marketing and communications strategy, understanding your audience's core motivations to create more impactful messages and the need to always to be learning. ‍

Weekly ideas that make you smarter

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Subscribe
cancel

Search podcasts, blog posts, people