The Evolution of Predictive Analytics in Higher Ed

Dr. Bridget Burns, CEO of the University Innovation Alliance, joins Dustin for a candid conversation about the urgent need for higher ed to take a proactive role in shaping the future workforce.

This episode dives into the key metrics to track in yield marketing, how AI can help analyze success, set up A/B and multivariate tests, and, most importantly, how to adjust strategies based on data-driven insights.

While many institutions talk about innovation, San Francisco Bay University has created a framework that actually delivers on the promise of adaptive, student-centered learning – no surprise given their reputation in this area. Ray does a deep-dive into this model with SFBU Provost & Vice President for Academic Affairs Dr. Bradley Fuster.‍

Host Dan Giroux sits down with Kim Infanti, Executive Director of Alumni Engagement and Annual Giving at Syracuse University, to explore how AI is reshaping advancement marketing and communications.

Jenny sits down with Michelle Mc Mahon, Digital Marketing and Content Officer at the University of Limerick (UL), to discuss how her team has mastered authentic social media storytelling.