Jaime Hunt sits down with Cristina Lopez Yakimenko, marketing director at Florida International University’s Chapman Graduate School of Business, to explore the advantages of managing enrollment marketing entirely in-house
Jenny sits down with Josh Rangel, a seasoned social media expert, to unpack the evolution of social media marketing.
In the final episode of Breaking Silos, host Shane Baglini sits down with Vince Slomsky, Assistant Vice President of Marketing and Communications at the University of South Florida, to explore the challenges and opportunities of stepping into a new leadership role in higher ed marketing.
Shannon Hess, Director of Content and Communications at the Mitch Daniels School of Business, shares how launching a prospective graduate student blog led to a 425-keyword increase in non-branded organic search rankings.
In this episode of Confessions of a Higher Ed CMO, host Jaime Hunt sits down with Ellen Neufeldt, President of Cal State San Marcos, to discuss how institutions can break down barriers for first-generation and underrepresented students.
Jenny sits down with Michelle Mc Mahon, Digital Marketing and Content Officer at the University of Limerick (UL), to discuss how her team has mastered authentic social media storytelling.
Shane Baglini sits down with Kimberly Hallman, Senior Vice President of Institutional Marketing at 160over90, to explore a topic that many higher ed professionals wrestle with—how to effectively integrate marketing and communications efforts on campus.
In this episode of Talking Tactics, John Azoni, owner and executive producer at UNVEILD, unpacks how to capture impactful video testimonials while saving on cost.
Jaime Hunt sits down with Brittney Westbrook to discuss the nuances of working with graphic designers and managing creative teams.
Host Dan Giroux sits down with Matthew Lambert, Senior Vice President for University Advancement at William & Mary, and Dan Frezza, Chief Advancement Officer at the College of Charleston.
In this conversation, Maria Kuntz and Tina Miller discuss the transformative role of AI in storytelling and communication within higher education, particularly at Arizona State University.
In this episode of Confessions of a Higher Ed Social Media Manager, host Jenny sits down with Alexandra Modafferi, Social Media and Content Strategist at Ramapo College, to discuss an innovative social media collaboration with Montclair State University.
In this episode of Breaking Silos, host Shane Baglini welcomes Taylor Stakes, Media Production Manager at TimelyCare, to discuss how mental health services are directly tied to student success and graduation rates.
In this special episode, Enrollify’s Marketing Manager, Erin Fields steps into the guest host role to interview Day Kibilds.
In this episode of Strategic Storytelling, host Maria Kuntz speaks with Anna McBrayer, Chief Marketing Officer at Fort Lewis College, about the importance of strategic storytelling in higher education
Host Jenny sits down with Mikki Collins, a former higher ed social media manager at the University of Chichester, who shares her transformative journey in leveraging social media as a key recruitment tool.
Shane is joined by an interdepartmental team of marketing, admissions and communications from William & Mary to discuss how they created a student social media ambassadors program called “Wrenfluencers” at the historic institution.
Sean Whitten, Senior Director of Enrollment Services at Southern Methodist University, is redefining how admission counselors handle one of the toughest parts of their job: letting go of students who choose another path.
In this episode of Confessions of a Higher Ed Social Media Manager, Jenny Li Fowler chats with Josie Ahlquist, a trailblazer in the higher education community.
In this episode of Breaking Silos, host Shane Baglini sits down with Adam Stoltz, Director of Enrollment Marketing at the University of Idaho.
This episode explores how St. John's University's Toni-Marie Critelli and her team produce high-quality, SEO-driven blog content that addresses critical student concerns like faculty relationships and defining success, resulting in a 1,400% traffic increase and valuable cross-campus collaboration.
With comprehensive strategies and real-world applications, this guide is your roadmap through the complexities of 2024’s educational landscape.
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