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EP
23
May 24, 2024
Episode 23: Mastering Market Research in Higher Education

Mastering Market Research in Higher Education

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About the Episode

About the Episode: Jamie Boggs and Timothy Davis welcome Steven Fischer from Education Dynamics for a deep dive into the complexities of market research in higher education. Steven shares his expertise on research methodologies that help institutions make informed decisions to better meet student needs. From discussing the importance of sample sizes and survey incentives to exploring the nuances of data collection, this episode takes you behind the scenes of higher ed research.

Link to Conference: https://events.highedweb.org/analytics24/4390912?i=lfjYPTMfEHu6jeWs_sPX3OoIUr2CDv6r

Connect With Our Co-Hosts:

Jamie Boggs
https://www.linkedin.com/in/jamiewboggs/

Timothy Davis
https://www.linkedin.com/in/davis-timothy/

About The Enrollify Podcast Network: The EduData Podcast is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Some of our favorites include Generation AI and The Higher Ed Geek.

Enrollify is made possible by Element451 —  the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com. 

Connect with Us at the Engage Summit: Exciting news — Jamie and Timothy will be at the 2024 Engage Summit in Raleigh, NC, on June 25 and 26, and we’d love to meet you there! Sessions will focus on cutting-edge AI applications that are reshaping student outreach, enhancing staff productivity, and offering deep insights into ROI. 

Use the discount code Enrollify50 at checkout, and you can register for just $200.

Learn more and register at engage.element451.com — we can’t wait to see you there!

People in this episode

Host

Timothy Davis

Timothy Davis is an Engagement Analyst at Element451 and host of EduData.

Jamie Boggs

Jamie Boggs is a Senior Engagement Analyst at Element451 and host of EduData.

Interviewee

Steven Fischer

Steven is responsible for all primary market research at EducationDynamics including instrument creation, programming, testing, and monitoring client surveys. Additionally, Steven is responsible for the data analysis as well as presenting results to stakeholders. Steven also manages EducationDynamics research secondary component including developing methodologies for clients and presentation of secondary data and analysis. Steven has worked in primary and secondary research for his whole career, the last 14 years of which at EducationDynamics. Steven earned his bachelor’s degree at Muhlenberg College and a master’s degree at Lehigh University.

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