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About the Episode
Ashley’s first full-time role in higher ed was as an admissions counselor back in 2007. During the 2008 recession, her campus saw a drop in visits, yet knowing how important visits are for recruitment, she was determined to find a solution. With social media just starting to become important, she devised a way to translate the visit “secret sauce” into a digital experience — and managed to help sustain enrollment at her university throughout the recession. Digital innovation has been Ashley’s modus operandi ever since, and it started with one simple tactic 15 years ago.
About the Enrollify Podcast Network:
Talking Tactics is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam-packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. Our shows feature a selection of the industry’s best as your hosts. Learn from Jeremy Tiers, Zach Busekrus, Jaime Hunt, Allison Turcio, Jamie Gleason, and many more.
Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours!
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