Measuring What Matters: Using Machine Learning to Drive Enrollment  |

March 27 at 2pm ET – Register Now

About the Episode

Welcome to Confessions of a Higher Education Social Media Manager, hosted by Callie Goodwin, where we delve into the world of higher education social media through the eyes of the people behind the screens. 

Join us as we explore the ups, downs, and everything in between when managing the online presence of colleges and universities. 

From navigating the latest social media trends to dealing with crisis management, we'll hear first-hand accounts of what it's really like to be a higher education social media manager. We’ll sit down with masterminds behind some of the most innovative and engaging social media campaigns in the field and hear their behind-the-screen stories, best practices, and insider tips. 

Whether you’re a seasoned pro or just starting out, sit back, grab your headphones, and get ready for some candid confessions and valuable insights into the world of higher ed social media.

People in this episode

Host

Callie Goodwin is the Digital Marketing Manager for Columbia International University, a small, private college in South Carolina, and has spent 6 years working in higher Ed social. Callie is a certified Social Media Strategist by the National Institute for Social Media and serves on the Institute’s advisory board.

Interviewee

No items found.

Other episodes

BONUS: Live from Transact 360 - Reflections from Event AttendeesPlay Button
BONUS: Live from Transact 360 - Reflections from Event Attendees

In this bonus episode recorded at Transact 360, we’re hearing from a variety of individuals who attended the conference about what they were seeing, hearing, and excited about from this year’s event.

Ep. 16: Imagining the Future of Higher Education with Andrew MaynardPlay Button
Ep. 16: Imagining the Future of Higher Education with Andrew Maynard

Brian Piper sits down with Andrew Maynard, a leading expert on AI and its implications for higher education.

Pulse Check: Advancement Amplified: AI for IA — Pt. 3Play Button
Pulse Check: Advancement Amplified: AI for IA — Pt. 3

Dan Giroux sits down with Andrew Gossen, Executive Director of Communications, Marketing, and Participation at Cornell University, to explore how AI is reshaping advancement teams.

Episode #270: How to Build Higher Ed’s Hybrid, Experiential FuturePlay Button
Episode #270: How to Build Higher Ed’s Hybrid, Experiential Future

In this episode, Christine Looser and Dustin dive into the intersection of neuroscience and education, the power of digital learning tools, and how institutions can adapt to a rapidly changing world.

Episode 66: FERPA & AI: What Higher Ed Needs to Know Alt: Making Sense of FERPA Compliance in the Age of AIPlay Button
Episode 66: FERPA & AI: What Higher Ed Needs to Know Alt: Making Sense of FERPA Compliance in the Age of AI

Ardis Kadiu and Dr. JC Bonilla unpack FERPA—the Family Educational Rights and Privacy Act—and its critical role in protecting student data within AI-driven educational tools.

Weekly ideas that make you smarter

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Subscribe
cancel

Search podcasts, blog posts, people