We Want to Hear From You! |

Take Our Listener Survey Today
EP
23
June 6, 2023
Ep. 23: Navigating Life as a Higher Ed CMO: Conversations on Enrollment Marketing, Leadership, Failure, and Growth

Navigating Life as a Higher Ed CMO: Conversations on Enrollment Marketing, Leadership, Failure, and Growth

Or listen on:

About the Episode

Today’s episode is an engaging conversation between Jeremy and fellow podcaster Jaime Hunt, who also happens to be the Vice President for University Communications and Chief Marketing Officer at Old Dominion University. Takeaways include:

10:15 - Debating quality vs. quantity, and the #1 most successful marketing tactic

12:00 - How to make a website redesign impactful

22:17 - Different leadership challenges and solutions

30:23 - Do’s and Don’ts when hiring new employees

41:00 - Developing the next generation of Higher Ed CMO’s

 

This episode is brought to you by our friends at DD Agency:

DD Agency is a higher ed-specific marketing technology agency that has conducted countless SEO Audits for colleges and universities across the country. 

In these audits, they detail where you currently rank, what you could be ranking for, exactly how copy should be tweaked on website pages, and much more. 

If this sounds like something you could benefit from, give those folks a ping and be sure to mention that Enrollify sent you to claim a 10% discount on any of their SEO offerings. 

Head on over to enrollify.org/ddaseo, or simply follow the link in the show notes below…that will guarantee you get a 10% discount off of your audit. 

 

About the Enrollify Podcast Network 

Mission Admission is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. Our shows feature a selection of the industry’s best as your hosts. Learn from Mickey Baines, Zach Busekrus, Jaime Hunt, Corynn Myers, Jaime Gleason and many more. 

Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours! 

People in this episode

Host

Jeremy Tiers is the Vice President of Admissions Services for Tudor Collegiate Strategies and the host of Mission Admissions.

Interviewee

Jaime Hunt

Jaime Hunt is the Founder of Solve Higher Ed Marketing, a consulting firm, and is the host of Confessions of a Higher Ed CMO.

Other episodes

Ep. 68: Stand Out and Measure Up: Why Performance TV is a Secret WeaponPlay Button
Ep. 68: Stand Out and Measure Up: Why Performance TV is a Secret Weapon

Host Jaime Hunt welcomes Jennifer Lonchar, founder of Ambio, to explore the transformative potential of Performance TV for higher education marketing.

Episode #31: What’s Next for the Role of Liberal Arts & Sciences in AI Technology?Play Button
Episode #31: What’s Next for the Role of Liberal Arts & Sciences in AI Technology?

Bryce Pendleton, Vice President of Brand & Technology at Southern Virginia University joins the podcast to explore the future of liberal arts education in the context of AI technology.

2024 Hall of Fame: Joshua CharlesPlay Button
2024 Hall of Fame: Joshua Charles

Josh shares his top strategies for fostering campus-wide collaboration, building relationships with leadership, and leveraging teamwork to achieve better outcomes.

Ep. 10: Streamlining Development with Mike MilesPlay Button
Ep. 10: Streamlining Development with Mike Miles

Join Brian as Mike Miles, Director of Web Development at MIT Sloan, shares insights on integrating AI into development workflows, fostering team collaboration, and preparing for the future of AI-assisted coding.

Pulse Check: Reclaiming Free Speech, Democracy, and Discourse on Campus — Pt. 6Play Button
Pulse Check: Reclaiming Free Speech, Democracy, and Discourse on Campus — Pt. 6

Host Dr. J. Cody Nielsen sits down with Dr. Charles H.F. Davis III, Assistant Professor at the University of Michigan and scholar of race, systems of oppression, and student activism.

Weekly ideas that make you smarter

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Subscribe
cancel

Search podcasts, blog posts, people