Join us in Charlotte, NC for the Engage Summit | June 24 - 25

Register Today

Join the Enrollify Community!

Don’t miss out on the best content in higher ed. Subscribe to Enrollify and get podcasts, articles, videos, and exclusive content delivered straight to your inbox.

Shows
Higher Ed Pulse
Episode 87: Reaching Beyond the Familiar - Inspiration for Enrollment Marketers Part 1 | The Enrollify Podcast
EP
87
May 20, 2021
Episode 87: Reaching Beyond the Familiar - Inspiration for Enrollment Marketers Part 1 | The Enrollify Podcast

Reaching Beyond the Familiar - Inspiration for Enrollment Marketers Part 1

Or listen on:

Read transcript

About the Episode

In this week's episode, Zach Busekrus welcomes Jamie Gleason (DD Agency's VP of Enrollment Strategy). When these two enrollment guys get rolling, the ideas (and tangents) become prolific.

In part one of this Enrollify Podcast two-part series, Zach and Jamie noodle on the age-old "what's next in enrollment marketing" question. For instance, what would it look like to introduce a video-first communication flow (yes, instead of that old email comm flow you've been using). Is there a point in which personalization potentially damages the idea of greater community? And are the arcane methods of print outdated for today's audience...or is there still a place for them in the university's comm flow?

Don't miss the show to hear insights from Jamie and Zach about what's next in enrollment marketing.

People in this episode

Host

Seth Odell

Seth Odell is Founder and CEO of Kanahoma, the fastest growing digital marketing agency in higher education, and host of The Higher Ed Pulse.

Mallory Willsea

Mallory Willsea is the Chief Strategist and Producer of Enrollify — higher ed’s largest and most trusted podcast network - and host of The Higher Ed Pulse.

Interviewee

Jamie Gleason

Jamie Gleason is the Vice President Of Enrollment Strategy at Direct Development. He brings over 15 years of higher education experience to the team; almost a decade of which was spent on campus(es) and nearly six years was in edtech. A self-proclaimed "farmer + fixer," Enrollment has always provided the perfect challenge for him! He's happiest when mining through spreadsheets, results, and (generally) any type of data!

Other episodes

Live from AMA: Overcoming Fear and Embracing AIPlay Button
Live from AMA: Overcoming Fear and Embracing AI

Host Carrie interviews Carrie Pitts-Densmore about the transformative potential of AI in higher education, including its impact on processes, staffing, and student success.

with
Carrie Phillips
Episode 42: Confidence, Connections, and Cultivating CommunityPlay Button
Episode 42: Confidence, Connections, and Cultivating Community

In this special Thanksgiving-themed episode, hosts Mallory and Seth dive deep into the power of community, confidence, and meaningful decision-making.

with
Mallory Willsea
Episode #27: What’s Next for Addressing the Unspoken Truths in Higher Education?Play Button
Episode #27: What’s Next for Addressing the Unspoken Truths in Higher Education?

Ray sits down with Dr. Nick Ladany, President of San Francisco Bay University, to explore the unspoken realities of American higher ed.

with
Ray Lutzky
Ep. 66: CROs in Higher Ed: Driving Growth and Busting SilosPlay Button
Ep. 66: CROs in Higher Ed: Driving Growth and Busting Silos

Jaime sits down with Steven Rutt, the Chief Revenue Officer for Abilene Christian University, to tackle the need for CROs.

with
Jaime Hunt
Live from AMA: AI Isn’t Perfect—But Neither Are WePlay Button
Live from AMA: AI Isn’t Perfect—But Neither Are We

This episode of AI for U captures a lively discussion from the AMA Symposium for the Marketing of Higher Education with Scott Cline, an independent consultant for higher education institutions.

with
Brian Piper

Weekly ideas that make you smarter

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Subscribe
cancel

Search podcasts, blog posts, people