Posts about
Social Media Management
Feeling Invisible in a Digital World: The Secret Social Media Strategy No One Is Talking About
This blog post shares insights from Dr. J.C. Bonilla’s Engage Summit session, emphasizing a shift from social graphs to interest graphs on platforms like TikTok. This change allows smaller universities to compete by creating content that resonates with user interests. The key takeaway is to focus on data-driven, trend-aligned content to boost engagement and achieve social media success in higher education marketing.
Exploring Social Media Mastery with J.S. Stansel: Insights from "Confessions of a Higher Ed CMO
In the latest episode of the "Confessions of a Higher Ed CMO", host Jaime Hunt welcomes J.S. Stansel, the founder of Saturn 9 Media and former social media manager at the University of Central Arkansas.
The Challenges and Opportunities in Community Colleges: Insights from Martha Parham
Host of The Hidden Gem podcast Maya Demishkevich welcomes Martha Parham, Senior VP of Public Relations for the American Association of Community Colleges (AACC). Martha brings a wealth of experience and a national perspective on the unique challenges and opportunities facing community colleges.
Lessons from a 250,000-strong student community
With over a quarter of a million members, r/ApplyingToCollege is home to a lot of students – who flock there to talk with one another about their concerns, share memes, and ask questions about college admissions. If you’re not familiar with Reddit, it calls itself the “front page of the internet.”
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