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April 12, 2023
Ep. 185: Right-Sizing the University - LIVE from SXSW EDU 2023

Right-Sizing the University - LIVE from SXSW EDU 2023

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About the Episode

This special live episode of the podcast was recorded on stage at SXSW EDU 2023 in Austin, Texas. The panelists included Matt TowerCiara Hamagishi, and Kelvin Bentley and they discussed strategies for institutions to intentionally balance their limited resources between physical assets and digital infrastructure. The full session description is below:

“Higher ed institutions continue to face headwinds due to enrollment declines, so limited resources must be deployed intentionally. The solution is to “right size” the different components of the institution to adapt to a constantly changing landscape. This takes the shape of things such as converting computer labs into esports arenas, integrating chatbots, and the metaverse. The result is that increasingly hybrid students are digitally engaged while optimizing the expertise of faculty and staff.”

 

This episode is brought to you by our friends at DD Agency:

DD Agency is a higher ed-specific marketing technology agency that has conducted countless SEO Audits for colleges and universities across the country. 

In these audits, they detail where you currently rank, what you could be ranking for, exactly how copy should be tweaked on website pages, and much more. 

If this sounds like something you could benefit from, give those folks a ping and be sure to mention that Enrollify sent you to claim a 10% discount on any of their SEO offerings. 

Head on over to enrollify.org/ddaseo, or simply follow the link in the show notes below…that will guarantee you get a 10% discount off of your audit. 

 

About the Enrollify Podcast Network 

The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. 

Our shows feature a selection of the industry’s best as your hosts. Learn from Jaime Hunt, Allison Turcio, Corynn Myers, Dustin Ramsdell, Terry Flannery, Jaime Gleason and many more. 

Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours! 

People in this episode

Host

Dustin Ramsdell is a leading content creator and influencer in the Higher EdTech space, and the host of Higher Ed Geek.

Interviewee

Matt Tower

Matt's journey started at an early bootcamp, called Fullbridge, which focused on helping students build general business skills. From there, he joined Cengage's technology strategy team, eventually becoming a product manager to help the company pivot to its "Unlimited" subscription service for courseware. Prior to his current role running the EdTech Thoughts newsletter, Matt worked at SEI Ventures and Workshop Venture Partners, which focused on working with entrepreneurs in the EdTech space.

Ciara Hamagishi

Ciara is currently working with Unity Technologies to develop their global university partnership strategy. Ciara has almost a decade of experience in the commercial side of education. Her expertise is within partnerships, marketing and admissions/recruitment with some niche knowledge in career services and diversity/inclusion programs. Ciara has a deep understanding of the higher ed landscape in both Canada and the US across public, private and international. She also has exposure to the EdTech/Bootcamp world. Prior to Unity she was on the leadership team of a Canadian tech bootcamp managing the global company pivot from bricks and mortar campuses to a university partnership model.

Kelvin Bently, Ph.D.

Kelvin Bentley has over 22 years of experience leading online learning initiatives as an administrator and consultant for two- and four-year colleges and universities and K-12 and for-profit organizations. Kelvin currently serves as the managing consultant of WGU Labs, the nonprofit EdTech consulting, incubation, research, and design arm of Western Governors University that identifies and supports scalable solutions that address the biggest challenges in education today.

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