Want more AI? Register for the AI Engage Summit - online edition | Oct 29-30, 2024

Save Your Spot
EP
131
September 22, 2022
Episode 131: Hot Takes on Higher Ed Marketing with Ryan Morabito

Hot Takes on Higher Ed Marketing with Ryan Morabito

Or listen on:

About the Episode

In this fast-paced conversation, Ryan and Zach discuss:

  • How to build your personal brand as a higher ed marketer on LinkedIn
  • Why marketing attribution in 2022 is still so damn hard
  • The pros of taking a channel-specific approach to your marketing
  • What most schools get wrong about how to reach students in 2022
  • And lots more!

Connect with Ryan on LinkedIn here.

Need help with branding? Connect with Ryan and the team at 5-degrees here!

If you like this podcast, chances are you’ll like other Enrollify shows too!  

Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. 

Our shows feature a selection of the industry’s best as your hosts. Learn from Mickey Baines, Jeremy Tiers, Jaime Hunt, Corynn Myers, Jaime Gleason and many more. 

Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea.  Find yours at podcasts.enrollify.org. 

People in this episode

Host

Zach is the Founder of Enrollify. He thoroughly enjoys building new brands, developing and executing content marketing strategies, and hosting podcasts. When he's not working on Enrollify, he enjoys discussing life's quandaries over coffee (or a good bourbon) with friends, building Sponstayneous (his travel brand side hustle), trying out new HIIT workouts, and adventuring across the globe with his wife!

Interviewee

Ryan Morabito

Ryan is a brand marketing expert with over two decades of higher education experience. He has partnered with 125+ colleges and universities in the development and implementation of long and short-term branding and marketing initiatives. He currently serves as a Senior Vice President at 5 Degrees Branding and runs his own consultancy, MarkEd, on the side. He’s an intentional and creative thinker, and a proven leader at delivering high quality market research initiatives, optimizing brand awareness, and developing strategic models that focus operational efforts and drive results.

Other episodes

Episode #20: What’s Next for AI in the Classroom?Play Button
Episode #20: What’s Next for AI in the Classroom?

In this episode of “Mastering the Next,” Sara Custer, Editor-in-Chief at Inside Higher Ed, discusses the future of AI in transforming classroom engagement.

Episode 42: Optimizing College Applications: Common App Trends and SEO StrategiesPlay Button
Episode 42: Optimizing College Applications: Common App Trends and SEO Strategies

Join Timothy and Jamie as they dive into the latest trends from the Common App's 2024 End-of-Season Report.

Live from HEW: AI for UpskillingPlay Button
Live from HEW: AI for Upskilling

Erin Wilson from Arizona State University discusses how AI is revolutionizing their non-credit courses and instructional design on a live episode of AI for U.

Live from HEW: Taking the Next Step in Your Leadership JourneyPlay Button
Live from HEW: Taking the Next Step in Your Leadership Journey

In this episode, Mallory Willsea speaks with Joshua Charles, Director of Web Strategy and Technology at Rutgers Business School, live from HighEdWeb.

Episode 15: Leveraging Technology for Student-Centric LeadershipPlay Button
Episode 15: Leveraging Technology for Student-Centric Leadership

In this episode of In Your Element, Brendan Henkel talks with Luis Caloca, Dean of Student Access at the College of Western Idaho (CWI) and winner of the 2024 Student Centric Institution Award.

Weekly ideas that make you smarter

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Subscribe
cancel

Search podcasts, blog posts, people