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April 26, 2022
Episode 4: Web, Social & Beyond: The Digital Student Experience

Web, Social & Beyond: The Digital Student Experience

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About the Episode

The student digital experience is an essential part of the overall student journey. With much of our lives online, students expect seamless, informative experiences. During this episode, Anice Barbosa, the Director of Digital marketing at Wheaton College, and I talk all things digital experience, including social, email, and web.

People in this episode

Host

Corynn is the Director of Brand Strategy at Simpson Scarborough where she provides strategic oversight on the development of higher education brand platforms, messaging architecture, and content strategies. Previously, Corynn created multi-channel content strategies for national brands at Convince and Convert and oversaw digital strategy at the University of Michigan as the Associate Director of Marketing. When she’s not working, Corynn enjoys browsing Antique shops with her husband, coaching her daughter’s softball team, and building Magnatile masterpieces with her son.

Interviewee

Anice Barbosa

Anice Rodrigues Barbosa graduated from the University of Rhode Island's Harrington School of Communication and Media with dual degrees in public relations and communication studies. In her early career, Anice worked for a full-service marketing firm as a social media manager to develop community-building digital strategies for companies large and small.

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