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In this episode, University of Montana’s CMO, Jenny Petty, talks all about a her vision for a new brand experience position, personalization efforts in recruitment content, and looking at the future of student experiences.
Corynn is the Director of Brand Strategy at Simpson Scarborough where she provides strategic oversight on the development of higher education brand platforms, messaging architecture, and content strategies. Previously, Corynn created multi-channel content strategies for national brands at Convince and Convert and oversaw digital strategy at the University of Michigan as the Associate Director of Marketing. When she’s not working, Corynn enjoys browsing Antique shops with her husband, coaching her daughter’s softball team, and building Magnatile masterpieces with her son.
There is a reason everyone in Higher Ed loves Jenny Petty. She is fabulously smart and unapologetically empathetic. Her depth of experience and expertise in marketing and higher education is obvious to anyone who has the opportunity to chat with her. Jenny’s need to serve her team, her peers, and students is refreshing and something we should all strive toward.
In this episode of “Mastering the Next,” Sara Custer, Editor-in-Chief at Inside Higher Ed, discusses the future of AI in transforming classroom engagement.
Join Timothy and Jamie as they dive into the latest trends from the Common App's 2024 End-of-Season Report.
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Erin Wilson from Arizona State University discusses how AI is revolutionizing their non-credit courses and instructional design on a live episode of AI for U.
In this episode, Mallory Willsea speaks with Joshua Charles, Director of Web Strategy and Technology at Rutgers Business School, live from HighEdWeb.
In this episode of In Your Element, Brendan Henkel talks with Luis Caloca, Dean of Student Access at the College of Western Idaho (CWI) and winner of the 2024 Student Centric Institution Award.
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