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Allison Turcio, VP of Enrollment and Marketing at Siena College, believes student experience is the #1 marketing opportunity in higher education, a hill she is willing to die on. I am going to agree with Allison on this one. In this episode Allison describes multiple student-centered efforts to ensure the best experiences. She also goes into measuring success and how doing the right thing pays off.
Corynn is the Director of Brand Strategy at Simpson Scarborough where she provides strategic oversight on the development of higher education brand platforms, messaging architecture, and content strategies. Previously, Corynn created multi-channel content strategies for national brands at Convince and Convert and oversaw digital strategy at the University of Michigan as the Associate Director of Marketing. When she’s not working, Corynn enjoys browsing Antique shops with her husband, coaching her daughter’s softball team, and building Magnatile masterpieces with her son.
In this episode of “Mastering the Next,” Sara Custer, Editor-in-Chief at Inside Higher Ed, discusses the future of AI in transforming classroom engagement.
Join Timothy and Jamie as they dive into the latest trends from the Common App's 2024 End-of-Season Report.
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Erin Wilson from Arizona State University discusses how AI is revolutionizing their non-credit courses and instructional design on a live episode of AI for U.
In this episode, Mallory Willsea speaks with Joshua Charles, Director of Web Strategy and Technology at Rutgers Business School, live from HighEdWeb.
In this episode of In Your Element, Brendan Henkel talks with Luis Caloca, Dean of Student Access at the College of Western Idaho (CWI) and winner of the 2024 Student Centric Institution Award.
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