About the Episode
About the Episode:
In this episode, Allison talks with Ashley Miller, Associate Vice President of Enrollment Management at Old Dominion University, about the strategy, resilience, and teamwork behind one of ODU’s most successful admitted student events to date. Ashley shares how her team increased their Admitted Student Day attendance to more than 3,300 students and guests while navigating an incredibly difficult season on campus. From building a stronger enrollment marketing operation to creating more personalized student experiences, this conversation explores what it means to lead with resilience, empathy, and accountability during difficult moments.
Join us as we discuss:
- [2:46] Why building an in-house enrollment marketing team was key to ODU’s success
- [14:07] Reconnecting with the “why” behind enrollment work
- [19:27] Leaning into leadership during your institution’s most challenging moments
To hear this interview and many more like it, subscribe on Apple Podcasts, Spotify, or our website, or search for “The Application with Allison Turcio” in your favorite podcast player.
Connect With Our Host:
Allison Turcio
https://www.linkedin.com/in/allisonturcio/
https://twitter.com/allisonturcio
Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.
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