There are a lot of opinions out there about what the future of higher education should look like, but what do students actually think? After speaking with undergraduate students from across New England about what the future might have in store for collegiate education, Zach sat down with Julia Whee.

Virtual recruitment events are here to stay — even as traditional, in-person events return to most college campuses. On this week’s episode of The Enrollify Podcast, Zach sits down with Paige Steffy, a Customer Success Manager at Unibuddy, to discuss what the future holds for digital events.

Marcus Hanscom is an incredible thinker with progressive insights about the future of graduate education and graduate student recruitment. On Enrollify’s recent Podcast Roadshow around New England, Zach sat down with Marcus to discuss the future of graduate enrollment management.

The student journey to enrollment is increasingly multidimensional. To meet students’ high expectations for virtual engagement, institutions will need to assess their various engagement tactics and work to bring them all under one hood.

During one of the most tumultuous seasons in the life of higher education, Southern New Hampshire University (SNHU) cut their campus tuition in half — and claimed that students could still get the same high-quality education and campus experience, at a radically more affordable price

Experiential learning has become such a buzzword in higher ed. I don’t know a single school that doesn’t tout their “experiential approach” to learning. And yet, so many students graduate underprepared for the workforce.In this episode, Dr. Neil Niman, a faculty member

How do you evaluate your on-page SEO game? How do you optimize your website pages to increase their rankings for one or more targeted keywords? Learn a simple framework for how to dissect top ranking pages to boost your page on SERPs.Also — The Enrollify Podcast is heading out

Over the last 18 months, Zach has been fortunate enough to interview more than 100 leaders in enrollment marketing on The Enrollify Podcast.From VPs of Enrollment Management to Directors of Marketing, from college presidents to famous SEOs, and from CEOs of EdTech companies to brand experts

Welcome to our 100th Enrollify Podcast episode (cue the confetti)! This is an extra special milestone for Enrollify, the place where enrollment marketers go to upskill, reskill, and discover new ideas, products, and services. In this episode

Every marketer knows the importance of word of mouth - people trust people more than people trust brands...plain and simple.But, how do you get word of mouth to happen at scale? And how do you ensure that the words that people use to describe the experience your institutional brand

Communication flows are the bread and butter of student recruitment in higher ed - and yet, admissions and marketing professionals alike struggle to make them compelling and differentiated. On this week's episode of The Enrollify Podcast, Zach sits down with Bryson Purcell, an Assistant

The new fiscal year has started and budgets are more or less set...but just because you've spent your marketing resources on a particular collection of vendors, strategies, tactics, and technology doesn't mean you have to do the same next year! On this week's episode, Zach shares five questions

This special segment is the fourth and final part of our Enrollment Marketing Benchmarks Series brought to you by our sister company, DD Agency, an enrollment marketing services agency that specializes in SEO, content marketing, and all things HubSpot.

Zach is out at a leadership retreat this week, so we're featuring our most recent Starter Stories episode on the pod! Get ready to meet Elizabeth Johnson - Co-Founder and Chairman at SimpsonScarborough, one of the leading market research, branding, and design firms serving higher education today.

This special segment is the third part of our Enrollment Marketing Benchmarks Series brought to you by our sister company, DD Agency, an enrollment marketing services agency that specializes in SEO, content marketing, and all things HubSpot. You can stream part one, the State of Event Marketing

This special segment is the second part of our Enrollment Marketing Benchmarks Series brought to you by our sister company, DD Agency, an enrollment marketing services agency that specializes in SEO, content marketing, and all things HubSpot. You can stream part one, the State of Event Marketing

This special segment is the first part of our Enrollment Marketing Benchmarks Series brought to you by our sister company, DD Agency, an enrollment marketing services agency that specializes in SEO, content marketing, and all things HubSpot.Tune in for insights, data, and strategic recommendations

On this week's podcast, Zach sits down with Will Patch from Niche and Jeremy Tiers from Tudor Collegiate Strategies to discuss a survey they recently conducted of high school juniors.A total of 7,129 juniors responded to the survey and expressed their hopes, dreams, and fears about their college

In 2019, SimpsonScarborough published a State of Higher Ed Marketing report, which noted that more marketers say their president relies on anecdotal opinions than many quantifiable measures and that only 1 in 3 are using periodic brand tracking to measure success.

Welcome to our YouTube Advertising for Higher Ed Marketers series, where we teach you how to up your YouTube creative game and generate qualified inquiries using YouTube TrueView for Action Campaigns. If a picture's worth a thousand words, a video must be worth a million?!

On this week's episode of The Enrollify Podcast, Zach is joined by Bill Faust, Senior Partner and Chief Strategy Officer at Ologie, to chat about the ways in which COVID has fundamentally changed how higher ed thinks about branding, marketing, and student recruitment.