Episodes in

Marketing + Communications

Enrollify's expert-led discussions help you navigate the unique challenges and opportunities of higher education. Our goal? Empowering you to elevate your campus communication strategies, boost your institution’s brand, and effectively personalize messaging to students.

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Marketing + Communications

Admissions + Enrollment

Technology + Data

Leadership

Episodes in

Marketing + Communications

Strategic Enrollment Management Is Broken — Here Are Some Ideas On How To Fix It.

Marketing + Communications

All Episodes

Strategic Enrollment Management Is Broken — Here Are Some Ideas On How To Fix It.

n this hot-take-full conversation with Rob Biebly from Huron Consulting, Zach and Rob unpack the challenges and opportunities facing strategic enrollment managers in 2022.

with

Zach Busekrus

Events in

Marketing + Communications

Technology + Data

2024 AI Engage Summit

Explore how AI is revolutionizing enrollment marketing and student engagement from the comfort of your own home or office.

with

Ardis Kadiu

Leadership

Leading with Grit and Grace: Women Mentorship, Community and Advocacy in MarComm

Join us for a panel on women's leadership in higher education, where panelists share experiences and strategies for overcoming challenges, building confidence, and fostering diverse teams. Empower yourself and future leaders with actionable insights and open dialogue.

with

Mallory Willsea

Technology + Data

From Zero to AI Hero: How to Build a Custom GPT in Just 10 minutes

Empower your team by learning to build custom AI solutions. In this 10-minute lightning talk, we'll demystify creating a custom GPT model using ChatGPT. Watch a live demonstration on how to tailor AI for your institution's needs, from boosting student engagement to streamlining content creation. No technical background required, and you'll get immediate access to the custom GPT we create!

with

Mallory Willsea

Admissions + Enrollment

Navigating the Higher Education Enrollment Cliff: How Can We Position Ourselves for Success?

This session addresses the impending enrollment cliff, projected to reduce student numbers by up to 400,000 between 2025 and 2029. It will explore flexible strategies to help marketing teams stand out, personalize the application journey, sustain enrollments, and tap into new markets.

with

Carrie Phillips

Admissions + Enrollment

Workshop: Sharing Common Goals: Linking Marketing Teams to Enrollment Management

This session highlights the need for collaboration between marketing and enrollment teams to align goals and enhance student enrollment. It will explore how to unite challenges, share data for stronger leads, and address FAFSA issues to protect the institution's reputation.

with

Shane Baglini

Marketing + Communications

Embracing an Authentic Institutional Identity to Bridge the Trust Gap in Higher Education

This session addresses the widespread mistrust in higher education by exploring how authentic campaigns can rebuild trust, prove the value of a degree, and highlight real student and alumni success stories.

with

Jenny Li Fowler

Leadership

Unbundled and Unconventional: Brand Development Without (Upfront) Buy-in or Budgets

When budgets are tight and performance improvements are essential, traditional brand development may not work. Join Kin Sejpal and Seth Odell as they share how they used an unbundled approach and existing resources to create an engaging brand campaign, decrease costs, and drive performance.

with

Seth Odell

Marketing + Communications

The Messenger Matters

Struggling to create content that captures Gen Z's attention? This session reveals how to make your enrollment communications more personal and student-centered. Learn how colleges successfully use current students in strategic planning, social media campaigns, and influencer marketing to increase enrollment.

with

Brian Piper

Leadership

Workshop: Roadmap to Leadership

Join Carrie Phillips and Melissa Richards for an interactive workshop to guide emerging leaders. Explore personal leadership styles, financial acumen, and strategic planning for your first 90 days in a new role. Through assessments, case studies, and a mentorship panel, you'll gain actionable strategies and insights to develop a personalized leadership plan and confidently navigate your path to the top.

with

Carrie Phillips

Technology + Data

Workshop: The Future of Discoverability: SEO, AI, and More

Higher education institutions produce a lot of content, but in the age of AI and social search, SEO isn't enough. This workshop explores optimizing your content for various channels, including SEO, SGE, and AEO. Learn to leverage AI to enhance your workflow and create impactful content. We'll conduct audits and live optimization to achieve measurable results.

with

Brian Piper

Marketing + Communications

Workshop: Advanced Email Strategy and Writing

Email is your secret weapon for personal connections. This workshop covers advanced strategies for crafting engaging emails, using five proven writing techniques to boost scannability, and ensuring messages are read and links are clicked—all without fancy technology!

with

Dayana Kibilds

Marketing + Communications

Social Media Has Grown Up, Have You?

This session redefines higher education's social media by shifting from traditional metrics to robust community engagement, aligning with institutional goals, and enhancing student and alumni experiences. Learn to use social media as a strategic tool to inspire leadership and engage communities.

with

Jenny Li Fowler

Marketing + Communications

Engage Summit - Get Access to Enrollify Sessions Today

The Engage Summit is your roadmap for AI readiness in Higher Education. We're not just talking theories; this conference is your guide to understanding and applying AI at your institution. By the end, you won't just "get" AI — you'll be ready to lead your campus through an AI transformation.

with

Mallory Willsea