Celebrating 'Talking Tactics': Enhancing Your Institution’s Reputation
Shelby Moquin
Brand Development
Celebrating 'Talking Tactics': Enhancing Your Institution’s Reputation

As we celebrate the first anniversary of "Talking Tactics," we are excited to reflect on the impactful strategies our guests have shared over the past year. Hosted by Dayana Kibilds, Vice President of Strategy at Ologie, this podcast has become an essential resource for higher education professionals.

Exploring the Potential of Professors FM: A Conversation with Robert Li
Shelby Moquin
Podcast
Exploring the Potential of Professors FM: A Conversation with Robert Li

In the latest episode of The Higher Ed Geek Podcast, host Dustin Ramsdell welcomes back a returning guest, Robert Li, a prominent figure in higher education content creation. Robert, who is deeply entrenched in the higher education podcasting world, shares his journey and the innovative steps he's taking with his latest venture, Professors FM.

Celebrating 'Talking Tactics': Top Higher Education Marketing Strategies to Boost Your Reach 🎉
Shelby Moquin
Enrollment Marketing
Celebrating 'Talking Tactics': Top Higher Education Marketing Strategies to Boost Your Reach 🎉

Discover top tactics from “Talking Tactics” to enhance your higher education marketing reach. Learn how to leverage interns, student stories, and Reddit.

Transforming Technical Education: Insights from Texas State Technical College
Shelby Moquin
Education Software & Technology
Transforming Technical Education: Insights from Texas State Technical College

In a recent episode of the "In Your Element" podcast hosts Daniella Nordin and Brendan Henkel spotlighted an insightful discussion with Michael Bettersworth, the Chief Marketing Officer at Texas State Technical College (TSTC).

Exploring Social Media Mastery with J.S. Stansel: Insights from "Confessions of a Higher Ed CMO
Shelby Moquin
Social Media Management
Exploring Social Media Mastery with J.S. Stansel: Insights from "Confessions of a Higher Ed CMO

In the latest episode of the "Confessions of a Higher Ed CMO", host Jaime Hunt welcomes J.S. Stansel, the founder of Saturn 9 Media and former social media manager at the University of Central Arkansas.

Driving Digital Transformation in Higher Ed with Element 451's VP of Product, Eric Range
Shelby Moquin
Digital Advertising
Driving Digital Transformation in Higher Ed with Element 451's VP of Product, Eric Range

In the latest episode, host Daniella Nordin sits down with Eric Range, the VP of Product at Element 451, to dive into Eric's journey from student affairs to CRM strategy and product leadership.

Looking For Tips To Build Your Marketing Dream Team? Look No Further!
Shelby Moquin
Digital Advertising
Looking For Tips To Build Your Marketing Dream Team? Look No Further!

Maya Demishkevich, host of The Hidden Gem, had the pleasure of speaking with Lillian Clemente, the Executive Director of Strategic Marketing Communications and Interim VP for Strategy and Innovation at Front Range Community College.

The Athletics Advantage: How Division III Sports Boost Recruitment and Retention at Elmira College
Shelby Moquin
Student Recruitment
The Athletics Advantage: How Division III Sports Boost Recruitment and Retention at Elmira College

On another insightful episode of Visionary Voices, the college president's playbook, host Bryan Gross dove into the crucial role that college athletics play in enhancing recruitment and retention, especially at Division III institutions. Guests include President Chuck Lindsay of Elmira College

The Challenges and Opportunities in Community Colleges: Insights from Martha Parham
Shelby Moquin
AI
The Challenges and Opportunities in Community Colleges: Insights from Martha Parham

Host of The Hidden Gem podcast Maya Demishkevich welcomes Martha Parham, Senior VP of Public Relations for the American Association of Community Colleges (AACC). Martha brings a wealth of experience and a national perspective on the unique challenges and opportunities facing community colleges.

Enhancing Campus Identity: The Power of Environmental Graphics in Higher Ed
Shelby Moquin
Higher Ed Marketing & Communications
Enhancing Campus Identity: The Power of Environmental Graphics in Higher Ed

In episode 54 of the Confessions of a Higher Ed CMO, Jaime Hunt converses with Adrienne King, Associate Vice President of Marketing at Indiana University, about the transformative power of environmental graphics on university campuses. This discussion highlights how the strategic use of environmental graphics can create a sense of community, enhance brand visibility, and foster school pride.

Mastering the Future of Education with Minerva Project's Founder
Shelby Moquin
Education Software & Technology
Mastering the Future of Education with Minerva Project's Founder

In the latest episode of "Mastering the Next," host Ray Lutzky delves into the revolutionary realm of graduate education with Ben Nelson, the founder and CEO of the Minerva Project. This educational initiative stands out for its innovative approach, merging online and experiential lear

Building Strong Partnerships: Palm Beach State College’s Approach to Workforce Development
Shelby Moquin
Brand Development
Building Strong Partnerships: Palm Beach State College’s Approach to Workforce Development

In a recent episode of The Hidden Gem podcast, host Maya Demishkevich sits down with three esteemed guests from Palm Beach State College to discuss their successful strategies for fostering strong community and business partnerships. The guests include Edward Willey, Dean of Health Sciences, Beli

Navigating Academic Program Cuts: Balancing Budget and Growth
Shelby Moquin
Higher Ed
Navigating Academic Program Cuts: Balancing Budget and Growth

After a brief hiatus for the Memorial Day holiday, Higher Ed Pulse hosts Mallory Willsea and Seth Odell dive into a pressing issue in higher education: cutting academic programs to balance budgets and drive growth. In this episode, they dissect an article from Higher Ed Dive about St. Cloud State U

How Salem Community College Mastered CRM Implementation: A Tale of Strategic Innovation and Teamwork
Shelby Moquin
Education Software & Technology
How Salem Community College Mastered CRM Implementation: A Tale of Strategic Innovation and Teamwork

Another episode of "In Your Element," features Kelly Schimpf, the Dean of Enrollment Management and Student Services at Salem Community College. Known for its proactive approach in higher education, Salem has set a benchmark in implementing customer relationship management (CRM) systems, specifical

The Complex Student Journey: Insights from NYU's Enrollment Marketing with Joey Schmidt
Shelby Moquin
Enrollment Marketing
The Complex Student Journey: Insights from NYU's Enrollment Marketing with Joey Schmidt

In the latest episode of the Confessions of a Higher Ed CMO podcast, host Jaime Hunt sits down with Joey Schmit, Associate Vice President of Global Enrollment Marketing and Communications at NYU. They delve into the intricacies of mapping the student journey and the transformative power of design

Unleashing Creativity on a Budget: The Marvel of MarCom Videos at IE University
Shelby Moquin
AI
Unleashing Creativity on a Budget: The Marvel of MarCom Videos at IE University

Dayana Kibilds, host of Talking Tactics, dove into a fascinating story of innovation and creativity in the world of higher education marketing. On the most recent episode, she chatted with the ever-charismatic Emanuel Díaz from IE University in Spain, a master of storytelling whose journey from the

Navigating the First Year as an Admissions Counselor: Insights from Lucy Coopman
Shelby Moquin
Admissions
Navigating the First Year as an Admissions Counselor: Insights from Lucy Coopman

Mission Admissions Podcast host, Jeremy Tiers, dove into the unique perspective of a young admissions counselor who's making waves in her first year on the job. Lucy Coopman from the University of Missouri, Kansas City. Lucy's journey is particularly relevant as nearly half of all admissions coun

Strategic Marketing and Community Engagement: A Chat with Blair Lee on The Hidden Gem Podcast
Shelby Moquin
Higher Ed Marketing & Communications
Strategic Marketing and Community Engagement: A Chat with Blair Lee on The Hidden Gem Podcast

In episode eight of The Hidden Gem podcats, host Maya Demishkevich welcomed Blair Lee, the Executive Director of Strategic Communications and Alumni Engagement at the Community College of Aurora (CCA). This engaging discussion centered on how marketing communication departments at community colle

Empowering Admissions: The Transformation at Kellogg Community College
Shelby Moquin
Admissions
Empowering Admissions: The Transformation at Kellogg Community College

In a recent episode of "In Your Element," Brendan Henkel and Daniella Nordin had the pleasure of interviewing Jenni Kotowski, the Director of Admissions at Kellogg Community College. This episode not only highlighted Kellogg’s innovative use of the CRM tool Element451 but also shed light on how tec

Unveiling the Power of EdTech for Non-traditional Students: Insights from SXSW EDU
Shelby Moquin
Education Software & Technology
Unveiling the Power of EdTech for Non-traditional Students: Insights from SXSW EDU

In a recent captivating episode of "The Higher Ed Geek" podcast, host Dustin Ramsdell, dove headfirst into an insightful conversation with Terah Crews, CEO of ReUp Education. This discussion held live at SXSW EDU 2024, explored the transformative role of educational technology in supporting non-t

Navigating Those Tough Conversations: Insights from Rebekah Tilley
Shelby Moquin
Professional Development Events
Navigating Those Tough Conversations: Insights from Rebekah Tilley

Carrie Phillips dove into a topic that resonates deeply with many but often evokes a sense of dread: the art of having tough conversations. Carrie and Rebekah Tilley, seasoned AVP of Communications and Marketing at the Iowa Center for Advancement and a former leader at the Tippie College of Busines

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