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Student Lead Generation Strategies for Higher Education
Shelby Moquin
Enrollment Marketing
Student Lead Generation Strategies for Higher Education

Explore top student lead generation strategies to boost enrollment. Optimize your website, use social media, and more. Start generating leads today!

Top Strategies to Improve Customer Service in Higher Ed
Shelby Moquin
Student Engagement
Top Strategies to Improve Customer Service in Higher Ed

Discover strategies to enhance customer service in higher education and improve the student experience. Start implementing these tips today for better support!

Master Higher Ed Event Management: Key Practices & Insights
Shelby Moquin
Professional Development Events
Master Higher Ed Event Management: Key Practices & Insights

Master higher ed event management with best practices, tips to overcome challenges, and examples of successful events to enhance engagement and outcomes.

Best Boards to Explore Remote Higher Education Jobs
Shelby Moquin
Leadership
Best Boards to Explore Remote Higher Education Jobs

Discover the top job boards for finding remote higher education jobs. Explore platforms tailored to faculty, administrative, and technical roles today!

Effective Higher Ed Analytics: Key Strategies and Tools
Shelby Moquin
Data
Effective Higher Ed Analytics: Key Strategies and Tools

Explore effective higher ed analytics strategies across key stages, from recruitment to alumni engagement, and learn how data-driven insights improve outcomes.

Demystifying Agentic AI For Higher Education Professionals
Shelby Moquin
AI
Demystifying Agentic AI For Higher Education Professionals

Generation AI hosts JC Bonilla and Ardis Kadiu explore the evolution of agentic AI and its transformative potential for higher education. The two most recent episodes break down the concept of agentic systems — AI that reasons, adapts, and acts — to demonstrate how this technology is reshaping student engagement, marketing strategies, and institutional operations. 

Retention Made Easy: Early Warning Signs AI Can Spot in Students
Shelby Moquin
Retention
Retention Made Easy: Early Warning Signs AI Can Spot in Students

In this post, we explore how AI-powered intervention workflows can help institutions identify struggling students early and provide timely support. Plus, we highlight how Element451 StudentHub simplifies this process, making proactive student success strategies more scalable than ever.‍

Turning Data into Action: Best Practices for Enrollment Marketers
Shelby Moquin
Enrollment Marketing
Turning Data into Action: Best Practices for Enrollment Marketers

In this post, we’ll walk you through the essential metrics every enrollment marketer should track, break down why these numbers matter, and explore how CRMs like Element451 can make monitoring these metrics effortless.‍

Top Digital Marketing Trends Shaping Higher Education in 2025
Shelby Moquin
Higher Ed Marketing & Communications
Top Digital Marketing Trends Shaping Higher Education in 2025

From personalized experiences to AI-powered engagement, here’s your essential guide to this year’s top trends.

AI Beyond Recruitment: Enhancing the Entire Higher Ed Experience
Shelby Moquin
AI
AI Beyond Recruitment: Enhancing the Entire Higher Ed Experience

In this blog, we’ll break down how AI is enhancing student support across the entire lifecycle, and how you can take advantage of it.‍

3 Colleges Using AI to Revolutionize Enrollment — and the Numbers to Prove It
Shelby Moquin
Education Software & Technology
3 Colleges Using AI to Revolutionize Enrollment — and the Numbers to Prove It

From AI-driven chatbots acting as 24/7 assistants to real-time data insights that transform outreach strategies, these schools are leveraging Element451 to redefine the admissions process. Their experiences highlight key lessons in automation, customization, and staff empowerment that any institution can learn from.

From Recruitment to Graduation: Measuring the Impact of AI Across the Student Lifecycle
Shelby Moquin
AI
From Recruitment to Graduation: Measuring the Impact of AI Across the Student Lifecycle

In this blog post, we’ll explore how AI delivers measurable benefits at every stage of the student lifecycle, helping enrollment marketers and university leaders achieve both strategic goals and operational efficiency. And

Marketing with Integrity: Using AI Transparently to Build Trust
Shelby Moquin
AI
Marketing with Integrity: Using AI Transparently to Build Trust

In this post, we unpack insights from Jaime Hunt, host of Confessions of a Higher Ed CMO, and Eric Hollenbeck, research communicator at WSU, as they explore how higher ed marketers can lead with integrity while harnessing AI's potential.

From Chatbots to Agents: AI’s Role in Boosting Operational Efficiency on Campus
Shelby Moquin
AI
From Chatbots to Agents: AI’s Role in Boosting Operational Efficiency on Campus

In episode 12 of AI For U, Brian Piper sits down with Ardis Kadiu, founder and CEO of Element451, to explore how higher education institutions can move beyond basic chatbots to deploy AI agents that mimic campus staff roles. 

Top AI Tools for Higher Ed Professionals
Shelby Moquin
AI
Top AI Tools for Higher Ed Professionals

In this post, we’ll introduce top AI tools for higher ed professionals, share actionable tips for implementation, and reference real-world insights from AI for U episodes with Brandon Etheredge and Kellie Campbell.

5 Ways AI Can Simplify Admissions
Shelby Moquin
AI
5 Ways AI Can Simplify Admissions

In this post, we’ll share five actionable ways AI can streamline admissions, featuring practical examples from platforms like Element451. Whether you want to save time, enhance applicant engagement, or make better decisions, these strategies will inspire a fresh, efficient approach to recruitment and enrollment.

5 Lessons to Enhance Enrollment and Student Success in Higher Education
Shelby Moquin
Enrollment Management
5 Lessons to Enhance Enrollment and Student Success in Higher Education

This post breaks down five actionable insights from their journey, offering higher ed professionals practical strategies to reimagine enrollment processes.

The Ethics Gap: Why Higher Ed Can’t Afford to Delay Its AI Decisions
Shelby Moquin
AI
The Ethics Gap: Why Higher Ed Can’t Afford to Delay Its AI Decisions

With AI increasingly shaping the student experience, institutions must address challenges like data privacy, algorithmic bias, and equitable access. This episode offers actionable steps for colleges and universities to align AI practices with their missions and lead responsibly in this evolving landscape.

Aligning Innovation with Ethics: Navigating AI’s Role in Higher Education
Shelby Moquin
AI
Aligning Innovation with Ethics: Navigating AI’s Role in Higher Education

More than 75% of faculty members do not regularly use AI technology, prompting insightful discussions in recent episodes of The Pulse and AI For U, where hosts and guests explore ethical AI frameworks, address challenges like data privacy and algorithmic bias, and showcase real-world applications like Vermont State College System's strategic AI deployment.

The Ethical AI University: Navigating Opportunities and Boundaries
Mallory Willsea
AI
The Ethical AI University: Navigating Opportunities and Boundaries

This blog explores the ethical opportunities and challenges of AI in higher education, emphasizing the need for institutions to balance innovation with student trust and lead responsibly in an AI-driven future.

Reflecting on a Year of Insights: Enrollify’s Hall of Fame Episodes
Shelby Moquin
Leadership
Reflecting on a Year of Insights: Enrollify’s Hall of Fame Episodes

Join us as we recap the best of the best — episodes that challenged the status quo, delivered jaw-dropping revelations, and left listeners feeling energized to tackle the evolving higher ed landscape.

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