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Episodes in

Admissions + Enrollment

Elevate your institution's impact by tuning into our expert conversations that drive successful student outcomes. Each episode is designed to empower you with strategic insights and practical advice to enhance your recruitment tactics, improve enrollment processes, and craft compelling narratives that resonate with prospective students.

 Episodes in

Admissions + Enrollment

Episode 10: Retention Revolution: How GTCC Keeps Students Coming BackPlay Button
Episode 10: Retention Revolution: How GTCC Keeps Students Coming Back

In this episode of "In Your Element," we welcome Orna Shearin, CRM Specialist, from Guilford Tech Community College to discuss innovative strategies for student retention and engagement using Element451.

Episode #240: Innovating College Admissions with Near-Peer MentorshipPlay Button
Episode #240: Innovating College Admissions with Near-Peer Mentorship

This week, Dustin chats with Sophie Smith, CEO and Founder of College Contact.

Ep. 46: A Blueprint For Growth: Leadership and Professional Development Guidance Play Button
Ep. 46: A Blueprint For Growth: Leadership and Professional Development Guidance

In this episode, Jeremy talks with enrollment leader, Dr. Jay Jacobs. Their chat focuses on multiple aspects of professional development and leadership.

Bonus Live from eduWeb: Insights from the Summit FloorPlay Button
Bonus Live from eduWeb: Insights from the Summit Floor

In this special bonus episode of The Application, recorded live at eduWeb Summit 2024 in Philadelphia, PA, Dr. Alison Turcio brings listeners a unique man-on-the-street experience.

Ep. 45: Using AI in Admissions and A Few Thoughts About Leadership Play Button
Ep. 45: Using AI in Admissions and A Few Thoughts About Leadership

Mission Admissions is a bi-weekly show hosted by Jeremy Tiers from Tudor Collegiate Strategies. Tune in as Jeremy sits down with leaders in other industries to see what advice, tips and strategies can be applied to the Higher Ed admissions space.

Bonus LIVE Episode - Allison Turcio on Strategies to Empower Enrollment MarketersPlay Button
Bonus LIVE Episode - Allison Turcio on Strategies to Empower Enrollment Marketers

Dustin chats with Allison, host of The Application podcast, who shares her insights on enrollment marketing, the importance of digital transformation, and how AI can enhance human connection in higher education.

Pulse Check: Navigating International Recruitment Part 5Play Button
Pulse Check: Navigating International Recruitment Part 5

Karin Fischer, a senior writer on international education at The Chronicle of Higher Education, offers an expert perspective on the challenges and solutions for recruiting international students to American higher education institutions.

Live from Engage Summit: Breaking Silos with Troy SingerPlay Button
Live from Engage Summit: Breaking Silos with Troy Singer

Shane is joined live at Engage Summit 2024 by Troy Singer, Digital Marketing Specialist, Ring Digital and Co-Host of The Higher Ed Marketer Podcast.

Episode #236: Balancing Equity and Excellence in College AdmissionsPlay Button
Episode #236: Balancing Equity and Excellence in College Admissions

This week, we’re featuring Dr. Sara Haviland, Senior Measurement Scientist at ETS, to discuss the evolving landscape of college admissions.

Live from Engage Summit: Breaking Silos at NC StatePlay Button
Live from Engage Summit: Breaking Silos at NC State

Shane is joined live at Engage Summit 2024 by Dr. Don Hunt, Senior Vice Provost for Enrollment Management and Services at North Carolina State University in Raleigh.

Pulse Check: Navigating International Recruitment Part 4Play Button
Pulse Check: Navigating International Recruitment Part 4

Dayana Kibilds gives her personal and professional perspectives on navigating international recruitment.

Ep. 44: Three Productivity Strategies You Need to Know AboutPlay Button
Ep. 44: Three Productivity Strategies You Need to Know About

Mission Admissions is a bi-weekly show hosted by Jeremy Tiers from Tudor Collegiate Strategies. Tune in as Jeremy sits down with leaders in other industries to see what advice, tips and strategies can be applied to the Higher Ed admissions space.

Ep. 45: Harnessing Data and SEO for Higher Ed SuccessPlay Button
Ep. 45: Harnessing Data and SEO for Higher Ed Success

About the Episode:In this episode, Allison Turcio chats with Glenn Friesen, a seasoned SEO and data science expert at Cal Poly. Glenn shares his extensive journey from early tech enthusiast to leading digital strategist, emphasizing the importance of analytics and SEO in higher education.

Episode 20: No Presidents, Mo ProblemsPlay Button
Episode 20: No Presidents, Mo Problems

Join Mallory and Seth as they discuss the recent trend of rapid presidential turnover in higher education and its implications for marketing and communications teams.

Pulse Check: Navigating International Recruitment Part 3Play Button
Pulse Check: Navigating International Recruitment Part 3

Ruby Nagashima gives listeners an inside look into what makes Soka University a destination institution for international students.

Episode 27: Filling Seats with Fast and Personal AI ResponsesPlay Button
Episode 27: Filling Seats with Fast and Personal AI Responses

About the Episode: Cade was stumped. After doing all the traditional work to get applications in, he saw that applicants to the First Class Dental Assisting School of Nashville were not converting. After doing some research, he realized speed was key. When he tried an immediate and personalized conversation with one student, they became the new dental school’s very first enrollee. But how to do it at scale? In this episode Cade shares his ingenuity, connecting his CRM to ChatGPT via Zapier, training his GPT as an admission counselor for his school, and seeing the school’s incoming class go from zero to full.

Episode 7: Elevating Undergraduate Student Research At Miami University (OH)Play Button
Episode 7: Elevating Undergraduate Student Research At Miami University (OH)

About the Episode: Join us on Breaking Silos as we explore Miami University's standout approach to undergraduate research. This episode features Nate Jorgensen, senior director of marketing, and Joyce Fernandes, professor of biology and director of undergraduate research, discussing how they have partnered to elevate student research through strategic marketing and comprehensive workshops. They'll share how their collaboration helps communicate complex research effectively, enhances student skills, and integrates prospective students into unique campus experiences. Discover how interdisciplinary teamwork at Miami University is transforming the academic and research landscape, preparing students to make impactful contributions

Episode 44: Storytelling That Sells: Transforming Higher Education MarketingPlay Button
Episode 44: Storytelling That Sells: Transforming Higher Education Marketing

Allison and content marketing expert Brian Piper delve into the transformative role of content marketing in higher education. Piper shares his journey from a website developer to a content strategy pioneer, emphasizing the pivotal moments that shaped his career. He discusses the current state of content marketing within the sector, highlighting innovative approaches and common pitfalls. This episode is a treasure trove of insights for marketers aiming to leverage content effectively to engage and inform their audiences.

Episode 43: Advice On Hiring, Onboarding, Building The Right Culture, And FiringPlay Button
Episode 43: Advice On Hiring, Onboarding, Building The Right Culture, And Firing

About the Episode: This episode is a conversation I had with two amazing senior leaders - Jennifer McClendon and Aaron Cook. We discuss what to look for when hiring new employees, great interview questions to ask, onboarding do’s and don’ts, strategies to develop a strong and positive team culture, and the process of letting a team member go.

BONUS: Leveraging Creator Marketing in Higher Education: Insights from the Front LinesPlay Button
BONUS: Leveraging Creator Marketing in Higher Education: Insights from the Front Lines

In this special cross-over episode, we dive deep into the world of creator marketing within higher education. Listen to engaging conversations from leading experts on the Enrollify network who discuss the nuances and successful strategies of utilizing creator marketing to enhance visibility

Episode 6: Unifying Marketing and Enrollment from the CabinetPlay Button
Episode 6: Unifying Marketing and Enrollment from the Cabinet

About the Episode: In this episode of Breaking Silos, we sit down with Kin Sejpal, Vice President for Marketing and Communications, and Kevin Dyerly, Vice President for Enrollment at the University of Redlands, to uncover the story behind breaking silos at the cabinet level. Dive deep into their journey of unifying marketing and enrollment efforts to foster greater collaboration and enhance the university’s strategic goals. Discover their vision, the challenges they conquered, and the triumphs they celebrated as they worked towards a unified objective. From personal anecdotes to strategic insights, Kin and Kevin share how their collaboration not only improved enrollment metrics but also set a precedent for teamwork and innovation across campus.

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